Confidential: Retail brand
A storefront rebuild that turned a slow theme into a fast, editable shop.
+38%signups
2×faster checkout
The challenge
The challenge
The old theme scored 40s on mobile Lighthouse and every content change needed a developer.
Checkout abandonment was rising as traffic shifted to phones.
What we built
What we built
- Rebuilt on Next.js with a CMS the team can actually edit, and tuned for Core Web Vitals.
- Simplified checkout to two steps with wallets enabled.
Screenshots land here once the owner supplies them (Appendix B).
The outcome
The outcome
The site now loads in under two seconds on 4G and the marketing team ships content without tickets.
+38% signups2× faster checkout
Let’s build something that works as good as it looks.
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